Hey California: I’m speaking tonight

Insider’s Guide: How to Use Web 2.0 and Social Networks in Your Marketing, PR and Comm Programs

MySpace, FaceBook, LinkedIn… These popular services have introduced new monetization models and changed the way we communicate. Whether or not we are actively involved, as communicators we all should be conversant in the new media tools collectively called social networks/Web 2.0.

On October 25, join us for a special returning guest speaker, Peter Shankman, CEO of marketing and PR strategy firm The Geek Factory, who also happens to be an expert on social media. He is author of award-winning blog, PR Differently, and PR book “Can We Do That? Outrageous PR Stunts That Work…” As founder of AirTroductions, a social networking site for travelers, Peter will bring us behind the scenes of today’s emerging technologies and give us an insider’s view of:

What is happening now in the world of social media and Web 2.0—and what will be happening tomorrow

How you can use these trends and technologies to achieve your company’s marketing, PR and branding objectives

How to make the most of your social media/Web 2.0 activities—and avoid wasting time or effort in the wrong places

Join us on October 25 — and bring your boss, co-worker or friend — for an evening you won’t soon forget!

Admission
The admission price includes Peter’s presentation, heavy hors d’œuvres, a drink ticket and self parking.

DISCOUNT: If you attended IABC/OC’s October luncheon, you will receive a promo code for $10 off admission for this event.

Members: $50 with registration
(If you attended IABC/OC’s October 9 lunch you save $10 on this price)

Non-members: $60 with registration
(If you attended IABC/OC’s October 9 lunch you save $10 on this price)

Walk-ins are welcome, but pay an extra $10 at the door

WHEN Thursday, October 25, 2007  5:30 PM  – 8:00 PM

WHERE Westin South Coast Plaza
686 Anton Boulevard
Costa Mesa,  CA 92626

Learn More About The Event