What’s frustrating to me is the lack of transparency about the program. I applied several months ago, and received no acknowledgement of my application (which is how they said it would be). I’ve never been approved for it, and don’t know why. I’m not aware of anything in a background check that would affect me. While I’m not at the upper echelon of frequent flyer status, I do travel often enough that it would really be handy to have, but who knows if I’ll ever get that approval or not.
My husband has that status and he loves it too! It was quite a process to go through before he was accepted. He is a continuous improvement manager, so I think he will appreciate your suggestion to apply these ideas to businesses. Always full of good ideas, Peter -Thanks!
I disagree! TSA Precheck sounds great on paper, but I have never actually gotten to skip the line.
Bummer – Works for me almost every time! 🙂
Is the idea to make your “regular” service so bad that people pay extra for a “premium” service? That’s what I get from Precheck.
It’s not a lesson on how to make your product awesome so people want your products over a competitor.
Not sure how you got that, Walter, but no. The post isn’t comparing regular TSA to Precheck, but rather, Precheck to other companies. Precheck is awesome and I want it. Other companies should be, too.
Brilliant post, thank you! TSA pre-check is fantastic.
What I especially like about your post is Point #4. Such a great business development reminder…make sure that your business solves a problem, fixes a pain or improves something for somebody. And I would add, find out what that is by engaging the prospective client in a meaningful way before hurrying to pitch what you do and close a sale. Much greater conversion that way.
I love pre check as well. There are some drawbacks. First, it doesn’t work on international trips. If departing for Europe from JFK I’ve been denied the use of the pre check line at my airline.
The airline also has to link your “trusted traveler” number with your account. American has this linkage working flawlessly. US Airways, however, hasn’t gotten it right since I enrolled over a year ago.
There’s also a promo with American Express for Platinum card members. Enroll in Global Entry and pay with AMEX and they refund the fee! Global Entry gives you access to TSA pre check.
You will have to explain, in a little more detail, why for someone visiting their grandmother, the best service for them is a virtual strip search? And why a frequent flyer needs to keep his/her shoes and belt on when going through security? I think you mean to say that not everyone wants to pay the fee for such “service.” A service that is necessitated by the cluster-f#$% that is TSA passenger screening.
So what is the lesson I should learn from TSA? Do a shitty job, and then charge a extra fee to allow people to bypass it? Sound like EXTORTION.
Hey, maybe the government can raise revenue from this! Maybe they can follow your advice #2; if TSA can make airport security even more unpleasant, like full body cavity search, they can charge even more for PreCheck and get even more people to sign up.
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